The traditional American Farm School yogurt is now available in a fresh and modern double carton packaging.
The new product launched last month and is now placed on the supermarket shelves and the AFS Campus Store. The traditional cow’s yogurt, with its creamy and rich yet light taste, is produced in the School’s Educational Farm. Major design changes have focused on the exterior of the packaging, which now includes new elements, such as the non-GMO feed used in cows' nutrition to produce the milk used in the yogurt production. Emphasis is also given to the non-profit nature of the institution and the fact that all profits from the product sales support the AFS and Perrotis College scholarship program. In terms of design, the new sleeve packaging contains a clearer imprint of the individual elements / colors thanks to the new printing style but also to the larger available surface for displaying the product.